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The PAIL Collection Preorder Opening

Collection Overview

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The 2026 Process

We will walk you through each step of the process. This is the most important collection we create each year, and it requires time, care and dedication to bring it to life.

Thank you for being here.

A note from Alexandra

Whether you have been part of this collection before, or are new to our community this year, it means so much that you are here with us.

I wish none of us had a reason to be a part of this, but seeing so many families come together for the single reason of sharing our babies' names is truly something beautiful.

This campaign is one I return to every year with my whole heart. Not only to spread awareness, but to connect with each and every one of you and your angels. These names I will never forget.

Love, Alexandra